About
I’m a web and UX designer based in Bacolod City, Philippines. I work with service businesses, agencies, and eCommerce brands who need a site that does its job — clear, easy to use, and built to move visitors toward a decision.
My background spans content, UI/UX, WordPress production, and conversion-focused design, so I can look at a project from more than one angle — what the business needs to say, what the visitor needs to understand, and what’s realistic to build and maintain.
I keep the process straightforward: clear communication, no unnecessary back-and-forth, and a finished site you’re confident putting in front of your customers.
I absolutely loved working with Krista. She takes the time to understand the product and the user journey. Her work maintained our existing brand perfectly while also introducing improvements and updates and suggesting areas that could be improved.
I’ve worked with Krista on multiple projects across multiple platforms, and it seems like there’s nothing she can’t do when it comes to web design and development. I can trust Krista to deliver results that consistently meet and often exceed my expectations.
What sets Krista apart is her ability to blend creativity with strategic thinking. She understands the importance of branding and copywriting, which helped us communicate our message clearly and effectively.
